Skip to content

Free shipping from €75

BySeline
Back to Journal

Magnesium cream: why you are seeing it more and more

Published on July 23, 2026

Magnesium cream: why you are seeing it more and more

On the body-care shelves, a new kind of product is appearing: the magnesium cream. You are seeing it more and more, especially among people who exercise. What exactly is it?

What is magnesium cream?

It is a caring body cream made with magnesium chloride, usually enriched with plant oils. The cream sinks into the skin and leaves, depending on the formula, a light or a richer feeling. We make no health claims about magnesium — we mainly see it as a caring ingredient that feels pleasant to apply.

When do people use it?

A frequently mentioned moment is after exercise. The cream is then massaged into the desired area — for example the legs or shoulders. A gentle magnesium cream is also suitable for daily use; always check that the formula is mild enough for your skin.

How do you apply it?

Massage a small amount into clean, dry skin. Some formulas produce a slight tingling sensation — this varies from product to product and from skin to skin. Start gently when you use it for the first time.

What to look out for

Choose a cream with a short, clear ingredient list, and look for labels such as COSMOS if organic origin matters to you. For sensitive skin, always read the full INCI list.

An example from our selection

The Magnesium Cream COSMOS by LUUV combines magnesium chloride with coconut oil and a fresh citrus scent. It won gold at the Beauty Shortlist Awards 2024, is COSMOS organic-certified and 100% vegan.

Read more about skincare and our brands in the Journal.